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Justin Wallace, Lawyer

Justin Wallace


Attorney Justin Wallace is the founding partner of Wallace Law. After more than a decade representing insurance companies and other large organizations, he was driven to fight for policy holders and small businesses who seemed to stand no chance against the powerful forces they were up against. He is now able to take the knowledge and tactics he learned fighting for corporations and use it to benefit individuals, families, and small business owners who are tired of navigating mountains of red tape and confusing run arounds from their insurance companies.

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Justin spent his first twelve years of practice primarily representing insurance companies in litigation. In 2020 he began representing people and businesses in disputes with insurers; Wallace Law was formed in 2022. Justin limits his work to people and businesses who aren’t getting what they deserve from their insurance company. Since 2008, Justin has been counsel of record in Wisconsin courts more than 400 times and in more than 40 appeals. Over 70% of his clients come as referrals from other lawyers and he was recognized by his peers as a Super Lawyers Rising Star in insurance litigation, an honor limited to fewer than 5% of the state’s attorneys.

Justin lives on a little lake in Manitowoc County with his girlfriend Susan, Liam, 6, and oversized Bernese Mountain Dogs Cal and Sam. Justin downhill skis like a twelve-year-old—in Idaho if possible—and scuba dives with the largest marine life he can chase down. He played over 2200 games of chess in 2022, owns a few rental properties, enjoys catching pike from his dock, and tries to be active and engaged with the world and his life as much as possible.

Justin takes his cases seriously and personally. He tries to look at solving the larger problems for the policyholder of which the litigation is only a part. He has experience with how insurance companies can view claims and how the process should work. Justin has appreciated the multiple prospective clients who advised that “a friend who works at an insurance company” secretly told them they needed to call Justin Wallace.

One of Justin’s goals in starting Wallace Law was to find and assist minorities who are mistreated by their insurance companies. We believe that, unfortunately, insurers can try to take advantage of non-native speakers. Wallace Law has native Spanish and Hmong speakers on our staff of three to be able to communicate directly with those communities to see if we can help them.

Justin doesn’t charge for consultations and doesn’t generally require up front retainers. If he can’t get you more than what the insurance company is offering you now, he doesn’t get paid. He looks forward to hearing about your case to see if we can help.

Areas Of Practice

Commercial Property Insurance Dispute Lawyer

Wisconsin Insurance Dispute Lawyer

Travel Insurance Dispute Lawyer

Health Insurance Dispute Lawyer

Life Insurance Dispute Lawyer

Property Insurance Dispute Lawyer

EducationCaret Down Icon

  • Grinnell College: Math and English
  • University of Wisconsin Law School, Honors



AWARDSCaret Down Icon

  • Super Lawyer Rising Star: 2022

PublicationsCaret Down Icon

PresentationsCaret Down Icon

  • CLE presentation for Lorman, a CLE company, called Insurance Bad Faith: The Basics on August 30, 2021;
  • Presentation to the Milwaukee County Bar Association on September 14, 2021, called Insurance Bad Faith: What Does It Look Like;
  • CLE presentation for Lorman on January 17, 2023, called Best Practices for Managing Jury Emotion.

Not all lawyers are the same. When you hire Wallace Law, you’ll have the benefit of years of insurance dispute experience fighting for you.

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Our Results

We’ve recovered hundreds of thousands of dollars for clients who faced denied or underpaid insurance claims. Don’t leave money on the table: Hire Wallace Law today.



Secured for a $90,000 life insurance claim, originally denied.

All Results


Get Out of Insurance Limbo and Get On With Your Life
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    Looking for the best attorney to assist you with your insurance dispute? Well, look no further you have found him! Justin Wallace IS THE BEST!!!!!!! If it wasn’t for him taking over our insurance denial for roof replacement & property damage due to massive hail storm, we never would have received reimbursement to cover our new roof and costs of our other property damage. Justin Wallace has the experience, knowledge, & tenacity to fight for your claim. I HIGHLY RECOMMEND you contact him for your insurance denial.

    Laura Pavwoski


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